• Primary Arms Optics to Highlight Successes of High-Performance Partners
  • Patrick Boccabello of Vince Pestilli & Associates named Breakthrough Rep of the Year
  • Outdoor Outfitters Group named Breakthrough Agency of the Year
  • Kenzie’s Optics in Cartersville, GA named Breakthrough Dealer of the Year

HOUSTON, TEXAS – Primary Arms Optics has announced three awards for standout partners in 2019. These honors are granted to partners that have gone above and beyond the average in both sales and business development. Through their efforts, Primary Arms Optics posted growth well-above industry average, reaching into new markets, both domestic and international.

“Primary Arms values all of our partners across the globe,” says Terry Mears, Primary Arms Director of Sales & Product Management. “These three awards go to the rep, agency and dealer who went to extraordinary lengths to drive their business with us in 2019.” 

The Breakthrough Rep of the Year Award is presented to Patrick Boccabello from Vince Pestilli & Associates. Through 2019, Patrick has been a leader in establishing new dealer accounts, and his exceptional performance in Q4 placed him at the top of the chart. 

The Breakthrough Agency of the Year Award is presented to Outdoor Outfitters Group, based in Shawnee, Kansas.  With strong business growth throughout the year, Outdoor Outfitters Group was responsible for the most business shipped in 2019. 

The Breakthrough Dealer of the Year Award is presented to Kenzie’s Optics, based out of Cartersville, Georgia. Starting with PAO in 2019, Kenzie’s Optics sold more products than any other new dealer, making them a star performer for the year.

Following a year of strong growth, Primary Arms Optics congratulates all its partners for their exceptional efforts. With several highly anticipated products launching in the coming months, PAO is eager to continue this momentum into the new year.

About Primary Arms Optics
Started in 2007, Primary Arms Optics seek to provide the best optics you can get for any budget. Utilizing the highly regarded, repeatedly-proven ACSS® reticle, Primary Arms optics boast unparalleled precision and adaptability for superior performance across ranges. With four product tiers available (Classic, SLx, GLx, PLx), anyone can afford to equip themselves with the latest in optics technology. In addition, every product is backed with Primary Arms’ total commitment to customer satisfaction.

For more information on Primary Arms, visit the company website at or contact:

Dina Sanders

Brand Marketing Manager